I've been to LFW, shot some interviews with my presenter friend Aurora and I've probably missed out on some really good content. Nonetheless; it's here! And I'm pretty excited this second time round if I'm honest. It took locking myself away but I finally got the title right followed by a striking vision of purpose. Since then I've been itching to get started.
I've come across a few fashion blogs that either seem to lack purpose or the blogger would ramble on about stuff that they don't even get. And that's part of the reason I took so long with wanting to even start another blog; I didn't want to be pigeon-holed with a bunch of glorified air heads. But then I came to realise that it's about what each individual brings to the table.
BEHIND THE TITLE
I thought about some words that I felt represented what I want my blog content to be based upon. I then looked at synonyms to expand on my choice and when the word 'refinery' came about I just knew I had to use it. 'The Style Refinery' is already taken so I sought out a verb from a friend to define my style. She threw in 'urban' and it just became seamless in my head from there.
verb (used without object)
5. to become pure.
6. to become more fine, elegant or polished.
7. to make distinctions in thought or language.
In short, my aim is for you to read my blog and be able to take away something good that you will hold on to. Whether that'll be interesting style tips, great art or a really cool product find; I aim to inspire.
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